Dude Eyeshadow Placement Is Wild | Creative Makeup Techniques

you guys [Laughter] it's so ridiculous so someone suggested that i show you how the placement of two different eyeshadow colors in different areas really makes a huge difference for your eye shape and i wanted to share that with you today because i thought it was a great idea i'm just gonna throw down a little bit of eye primer um this is the urban decay original primer so i want to show you how the different places placements of like two shadows can really adjust like where your eye leads and by yours i mean like the person who's looking at you we tend to follow the darker shades um in kind of like whichever direction they're pointing so i'm going to use um the viseart palette this is the uh neutral matte palette by vizier very expensive but quite nice uh so i'm going to be using this shade this matte white shade it's kind of like a vanilla white and then i'm going to be using this shade right here and i'm going to show you so basically like my skin tone is somewhere in between these two shades so i'm using something that's darker and something that's much lighter so two very similar brushes that i'm going to be using right now um this is the refer 13 brush and um right here and then this is the wayne goss o2 brush which is uh i think like the wayne goss brushes are just a slight slightly more expensive just if you were looking for reference so for this eye i'm going to start off picking up that matte white or vanilla whatever you want to call it placing it in the inner corner of my eye on the lid and i'm taking it about halfway on the lid that's already like makes a huge difference right now using my other brush i'm going to pick up that darker shade i'm going to buff that on the outer part of the eye so i'm going to start on the outer part of the lid buffing it into my crease i'm going to make sure that i'm focusing it in kind of like a v shape so this is probably like a pretty classic makeup look that you've seen before where it's nice and light on the inner part of the eye and then on the outer part you have this like nice smoky kind of definition going into the crease hugging the eye socket and then maybe just like blending out a little bit to give a little bit of a lift to the eye but essentially you've got light on the inner part dark on the outer part now i want to show you what happens when you do the opposite so i'm starting off with that dark shade and i'm going to place it in the inner corner so doing the exact same thing focusing on the inner part of the lid and then slowly buffing i feel like it's already probably pretty obvious but now i'm going to go in with that matte white shade place it out here so we're doing the complete opposite i'm gonna buff that white into the crease okay like i said our eye the viewer's eye tends to follow the dark shade in the direction that it's going so what you can see is that on this side of my face the light shade is kind of like opening up this area right and then our eye is kind of following this dark shade which is kind of like going this direction so we're defining this part of my eye crease which is like pretty typical of like most eye shapes it's like essentially what we're trying like killian murphy okay let's take him as an example has the most beautiful eye sockets i've ever seen in my entire life essentially when our basic placement for eyeshadow we're sort of following that placement we're sort of like trying to define the eye socket so around our eyeball so that our like the top of our eye doesn't look super duper heavy right so that's what we're doing here and then placing the dark on the outer part is kind of like bringing our eye out here it's sort of like lifting maybe drawing the eye out okay on this side now you now that you can compare placing that dark shade and the inner part of the lid is drawing the eye inward and it's doing the opposite over here so this dark shade is drawing drawing the eye inward which is making my eyes look like they're closer together even more close set and like this area is going back in space like it's really deep set which would be even worse if we like darkened this area right now the light out here rather than like defining that eye socket is making this part of my eye hangs so low do you see how it's doing that it's like a completely different shape like this area looks like it's like nice and up and lifted and defined and this area is just like coming down it's dragging this whole part of my eye down like you can't even see the lid you know so crazy so what's interesting is that like this is kind of like going down and it's pushing in whereas this is sort of like lifting up and pushing out all right now i want to show you two other placements so now for this eye i'm going to pick up that matte white and i'm going to place it all over the lid from the inner all the way to the outer corner just stopping basically at the eye socket all right and now i'm going to take that dark brown and i'm going to place that just above so in the eye socket focusing it above that from the inner to outer and then i'm going to slowly blend it up all the way to the bottom of my brow these are nice shadows they're expensive but they're nice dude tblend well so just diffusing all the way up to my brow bone again probably a look that you've seen before okay so dark light now i'm gonna do the opposite it's gonna be crazy dark brown all over the lid stopping at that crease wait did i prime i forgot to prime this time whatever now i'm gonna go in with that matte white same way starting in the crease i forgot to prime my eyelids this time so if it's like super patchy apologies starting in that crease all the way from the inner to the outer building that white is so crazy holding that white up and then buffing diffusing to my brow you guys it's so ridiculous okay i can't okay whoever suggested this this was such a good idea it's like such a perfect way of like showing why we put certain colors where all right so once again you can obviously see that like where that dark shade is we are our eye is following it so for this side you have that nice light shade on the lid that's just like opening up the eye we're basically enhancing like what the actual shape of the eye is so like obviously our lid is going to come forward more where our like crease is going to go back more so that's why you're placing that contour shade that dark shade in that crease it's going to push it back which also helps to like kind of open up the eyes more right it pushes this area back in space so it doesn't look so heavy it's the complete opposite on this side we're like closing off this lid completely we're pushing it back in space making this area light like that is once again making this whole i mean look at that it's like making this whole area look like it's just like folded over i look so much older than i am it's just like completely unflattering right so that dark shade is really pulling your eye in that 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